Episodes

Send us a text In this episode of "Business Growth Talks," host Mark Hayward delves into the transformative role of AI, specifically ChatGPT, in scaling and managing a business. Mark kicks off by highlighting the immense potential of AI as a dependable business partner that can work tirelessly to streamline processes and boost productivity. As he shares his personal experiences, Mark emphasizes how he leverages ChatGPT to enhance various aspects of his workflow, from podcast research to strat...

Send us a text In this insightful episode of the Business Growth Talks podcast, Mark Hayward dives into the transformational lessons extracted from Michael E. Gerber’s influential book, "The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It." This discussion is packed with practical insights for entrepreneurs and small business owners who are eager to break free from the burnout cycle and scale their operations effectively. Through a detailed exploration of Gerber...

Send us a text In this episode of Business Growth Talks, host Mark Hayward engages with Mandi Ellefson to explore innovative strategies for service-based businesses. Mandi, as the founder of Hands Off CEO, shares her proven methods for business scaling that challenge the traditional hustle-driven model. The conversation dives into how doing less can result in more significant outcomes, revealing strategies to double revenue while reducing working hours. This episode offers valuable insights o...

Send us a text In this episode, Mark Hayward takes us on a personal journey through his recent vacation in France while shedding light on the essential practice of stepping back from business to rejuvenate one’s mind and soul. From taking a break from client calls and emails to enjoying a fiction book for the first time in years, Mark emphasizes the importance of unplugging from the regular entrepreneur hustle to gain fresh perspectives and clarity. During his stay at a stunning villa in the ...

Send us a text In this insightful episode of "Business Growth Talks," host Mark Hayward engages with John Noonan, a seasoned sales and marketing expert and president of Growth Plan Partners. They delve into high-impact strategies to accelerate business revenue by implementing effective sales and marketing systems. John discusses how businesses with revenues between $5 to $75 million can break through growth barriers without hiring full-time staff by optimizing their sales engines. His persona...

Send us a text Welcome to this insightful episode of Business Growth Talks with Mark Hayward, where you'll discover essential strategies to streamline your business and maximize growth. In this episode, Mark Hayward shares his expertise on how to take control of your time, effectively manage your calendar, and prevent burnout. For any business owner feeling overwhelmed, Mark provides actionable solutions to help you shift from a reactive work mode to proactive growth. By emphasizing intention...

Send us a text In this episode of Business Growth Talks, Mark Hayward delves into the fundamental difference between motivation and consistency when it comes to business success. With compelling arguments and real-life examples, Mark challenges traditional notions of motivation, underscoring the crucial role that consistency plays over being fired up or inspired. He explains how consistent actions, rather than sporadic bursts of motivation, are what ultimately lead to business growth and succ...

Send us a text In this episode of "Business Growth Talks," Mark Hayward offers insightful guidance on transforming sales calls from high-pressure pitches into trust-based dialogues. With a focus on building authentic connections, Hayward introduces a three-part sales framework that shifts the traditional sales approach to a service-oriented one. Listeners can expect to gain valuable knowledge on fostering genuine conversations that naturally lead to client commitments. This discussion unwraps...

Send us a text In this episode of Business Growth Talks, host Mark Hayward engages in a riveting conversation with Tariq Johnson, an accomplished entrepreneur who has triumphed in the world of franchising. Tariq shares his inspiring journey from a string of unsuccessful startup attempts to becoming a prominent figure in the franchise industry. The discussion explores his personal transformation, the pivotal role of resourcefulness in entrepreneurship, and the lessons learned through his diver...

Send us a text In this engaging episode of Business Growth Talks, host Mark Hayward tackles a pressing question for many entrepreneurs and business owners: should you rely on organic content or opt for paid ads to grow your business? Mark dissects this topic with precision, focusing heavily on strategies for LinkedIn, but also touching upon Facebook, Instagram, and TikTok. The episode dives deep into the merits and drawbacks of both organic and paid strategies, giving listeners a comprehensiv...

Send us a text In this enlightening episode of Business Growth Talks, host Mark Hayward sits down with Alexander Harmsen, a prominent figure in the tech and finance industries. Known for his role in reinventing wealth management through Portfolio Pilot, Harmsen shares his journey and insights into leveraging AI for financial optimization. The discussion traverses Harmsen’s experiences, from his early endeavors with NASA and founding Iris Automation to his visionary work with Portfolio Pilot, ...

Send us a text In this insightful episode of "Business Growth Talks," host Mark Hayward delves into the critical but often overlooked tool for small business success: KPIs, or Key Performance Indicators. In this discussion, Mark emphasizes the transformative power of KPIs, illustrating how they provide clarity, direction, and control for business leaders striving to make informed decisions. By understanding and effectively implementing KPIs, entrepreneurs can move beyond guesswork to drive fo...

Send us a text In this engaging episode of Business Growth Talks, host Mark Hayward sits down with John Basford to explore the transformative power of curiosity in both business and personal leadership. As an operations expert, John provides in-depth insights into optimizing businesses by identifying and eliminating inefficiencies, sharing his unique perspective backed by his experience in law and philosophy. With his recent and upcoming literary contributions, "The Curious Leader" and "The C...

Send us a text In this episode of Business Growth Talks, host Mark Hayward welcomes back Paul Kirch, a seasoned entrepreneur and business strategist, known for founding Boss Academy and innovating the Askology method. This conversation dives deep into Paul's journey, from beginning Boss Academy as a radio show to its evolution into a thriving coaching community today. The discussion further explores how Askology flips traditional sales methods on their head by focusing on the power of asking ...

Send us a text In this episode of "Business Growth Talks," host Mark Hayward delves into the powerful concept of the 80/20 rule, also known as the Pareto Principle. This principle suggests that a small percentage of actions or inputs often lead to a majority of results or outcomes. Mark emphasizes how this rule can be applied to various areas of a business, from client management to marketing strategies, in order to enhance efficiency and accelerate growth. Mark explores the origins of the Pa...

Send us a text In this insightful episode of Business Growth Talks, host Mark Hayward delves into an engaging conversation with Deidre Tshien, the dynamic CEO of Capsho. As an expert in turning audio and video content into effective marketing assets, Deidre shares her journey from working in hospitality to successfully launching a tech startup. Throughout the episode, listeners gain valuable insights into her entrepreneurial mindset, resilience, and strategies for building successful business...

Send us a text In this captivating episode of Business Growth Talks, host Mark Hayward sits down with Cris Zimmerman, a distinguished entrepreneur and investor, to dissect the less visible aspects of entrepreneurship. Known for his adventurous mindset, Zimmerman has built a formidable business empire, ranging from real estate to healthcare, all while maintaining an unyielding focus on legacy and the broader impact of his ventures. As he shares his journey, listeners will gain insights into hi...

Send us a text In this engaging episode of Business Growth Talks, host Mark Hayward welcomes Brad Eisenberg, a leading expert in business scalability, to dive deep into the intricacies of growing a business. Brad shares his journey, from his groundbreaking start with We Bike to his pivotal role as COO at Green Newit. His unique approach is not just about hustling and hard work but focuses on meticulous execution through building systems and structures. Through personal anecdotes and professional...

Send us a text Get ready to dive deep into the world of live podcasting and digital marketing with Jeff Revilla, founder of PDUDI Live. In this engaging episode of Business Growth Talks, hosted by Mark Hayward, Jeff delves into his journey of transitioning from digital marketing to pioneering a new concept with his podcast theater, PDUDI Live LLC, in Pittsburgh. With his extensive background at Small Auto Group, where he spearheaded a strategy resulting in millions of organic views, Jeff shares ...

Send us a text In this insightful episode of Business Growth Talks, Mark Hayward dives into the essential framework for building a powerful personal brand in 2025. With the ever-growing digital landscape and competitive marketplace, Mark emphasizes that personal branding is not a luxury but a necessity for business growth. The discussion centers around practical strategies, common misconceptions, and actionable insights into developing a brand that stands the test of time. Mark sets the stage b...

Send us a text Join host Marc Hayward in an insightful episode of Business Growth Talks with special guest Robin Waite, an illustrious figure in the business coaching sphere known for pioneering the Fearless Business coaching accelerator. In this engaging dialogue, Robin shares his journey from running a digital agency to helping business owners conquer their fears and scale their operations effectively. Dive into discussions on overcoming burnout, the relevance of fixed versus growth mindsets, ...

Welcome to another insightful episode of Business Growth Talks with Mark Hayward. This week, our guest is sales guru Eric Shulman, the brains behind Truth Based Selling—a methodology designed to enhance sales conversations with honesty and client-focused clarity. During the episode, Eric shares his rich journey from a music store family business to becoming a towering figure in the world of sales training. His foundational belief is that authentic communication and truthful interactions are pivo...

In this riveting episode of Business Growth Talks, host Mark Hayward welcomes media mogul and entrepreneur David Wolf to share insights from his multifaceted career in audio production and business development. With a solid foundation in music and media, David reveals the strategic mindsets and core philosophies that have driven his success, including his innovative work at Audiovita Studios and ventures such as Media Capital Ventures. Throughout the conversation, David discusses the convergenc...

In this high-impact episode of Business Growth Talks, Mark Hayward sits down with Simon Severino, founder of Strategy Sprints and author of the bestselling book by the same name. With over 21 years of experience and 1,600 companies served, Simon brings an incredible depth of wisdom on how to accelerate growth, simplify strategy, and transform businesses through systems thinking and agile sales processes. Simon opens up about what a true business mindset means to him—seeing business as a holisti...