Discover how micro experiments can transform your business decision-making process. Host Mark Hayward discusses how small, deliberate tests can offer quick insights, reduce risk, and boost growth. Gain clarity on pricing, messaging, and product features without betting the farm. Highlighting tips from industry expert Robert Matzkin, learn practical steps to design impactful tests. Understand the importance of clear hypotheses, single variable testing, and strategic metrics. Whether you're considering a headline swap, a price test, or a new feature, these strategies promise to build momentum and confidence in your business growth journey.

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